So This Is Christmas

Merry Christmas is such an infectious feeling I like to feel that way all year around.

So if you are visiting just before Christmas, just after Christmas or even here on Christmas day I am sure you will find something of interest for you and in the spirit of Christmas.

It may be said that Christmas is no longer a celebration but this must be spoken by people that have never had trouble closing their eyes on Christmas Eve in an expectation of what maybe left for them on the carpet under the tree.

I continue to look forward to the surprise on my Grandchild's faces to this day at Christmas events.

Merry Christmas - Merry Christmas - Merry Christmas

Sunday, December 6, 2009

Marketing Fair Trade Coffee And Finding True Statements

By Ali Bautista

The idea of fair trade coffee and other products is a great concept. No one wants to believe that we are consuming products that other people have had to endure abuse or unfair working conditions just to bring consumables to our tables.

The Fair Trade Commission was designed to ensure that as a country we are purchasing products that are grown and produce by people that are fairly treated and paid for their labor.

The talk that the fair trade products are nothing more than marketing ploys to get those who can afford it to pay more for a bag of coffee is really not based in reality. There are not guilt methods to the marketing, just the passing along of general information about what the fair trade seal really means. In retrospect, these coffees are not necessarily any more expensive than the coffee you already buy.

People want to do the right thing. People in general want to be part of changing the world for the better. The simple and caring choice to buy fair trade products like coffee helps to change the world one bag at a time. It ensures a future for people in developing nations.

For centuries people have been abusive toward each other. For centuries, people have been abusive toward the planet. The harsh damage that has been done in this time is ever so slowly be tended to by groups such as this. The elimination of slave wages and the promotion of fair wages can help create long term success in many regions.

The truth is, is that this is not a marketing ploy. For years, the Fair Trade Commission has been trying to make a difference in the way workers have been treated. They have been striving to help the small, private farms and villages make a profitable living. And the Commission has helped to educate farmers how to keep the land healthy and profitable for future crops, without any further damage to the land, water or animals that surround their growing fields. Fair trade coffee is part of this program and is marked with the Fair Trade symbol.

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